Master of Accounting and Marketing (MAcctMktg)
Master of Accounting and Marketing (MAcctMktg)
Program Code
MACMA
Program Faculty
Faculty of Arts, Business, Law and Economics
Academic Year
2021
These Program Rules should be read in conjunction with the University's policies (https://www.adelaide.edu.au/policies).
Overview
The Master of Accounting and Marketing provides studies across the related fields of accounting and marketing. It is designed to meet the needs of entrants from either a relevant degree seeking in-depth advancement in their field and an associated field, or from a non-relevant degree seeking to comprehensively adapt to the new fields of accounting and marketing. The program includes study in both fields and students choose to specialise in one area. For students choosing the Accounting specialisation as their primary discipline, the program aims to develop them for a professional accounting career with accreditation to proceed to the professional programs of CPA Australia. For students choosing the advanced Marketing specialisation, the program aims to develop them for a professional marketing career by providing the educational grounding and partial credit towards the Certified Practicing Marketer (CPM) status awarded by the Australian Marketing Institute (AMI).
The Master of Accounting and Marketing is an AQF Level 9 Masters Conversion qualification with a standard full-time duration of 2 years.
Conditions
Interruption of program: Students must apply for permission from the Faculty before taking a Leave of Absence. Any extension of the leave without approval will result in the loss of place in the program but an application may be made to be re-admitted to the program subject to the admission procedures in place at the time.
Academic Program Rules for Master of Accounting and Marketing
There shall be a Master of Accounting and Marketing.
Qualification Requirements
To qualify for the degree of Master of Accounting and Marketing, the student must complete satisfactorily a program of study consisting of the following requirements with a combined total of not less than 48 units, comprising:
- Core courses to the value of 42 units
- Research equivalent courses to the value of 6 units in the form of a research project
Prior Learning
Students with cognate knowledge may be approved by the Program Coordinator to complete additional electives in lieu of core courses to the equivalent unit value.
Core Courses
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Core Courses
To satisfy the requirements for Core Courses students must complete courses to the value of 42 units.
All of the following courses must be completed:
Subject/Catalogue Course Title Unit Value ACCTING 7014 Management Accounting (M) 3 ACCTING 7019 Accounting Concepts and Methods (M) 3 ACCTING 7020 Intermediate Financial Reporting (M) 3 ACCTING 7023 Advanced Financial Accounting (M) 3 ACCTING 7026 Accounting Systems and Processes (M) 3 COMMERCE 7039 Business Research Methods (M) 3 COMMLAW 7012 Business and Corporations Law 3 CORPFIN 7005 Principles of Finance (M) 3 CORPFIN 7033 Quantitative Methods (M) 3 ECON 7200 Economic Principles (M) 3 MARKETNG 7023 Understanding Consumers (M) 3 MARKETNG 7025 Integrated Marketing Communications (M) 3 MARKETNG 7032 Strategic Marketing (M) 3 MARKETNG 7104 Marketing Management (M) 3 -
Research Project
To satisfy the requirements for Research Project students must complete courses to the value of 6 units.
All of the following courses must be completed:
Subject/Catalogue Course Title Unit Value MARKETNG 7120 Research Project in Marketing (M) 6