Bachelor of Business | Adelaide University Calendar

Detailed Program Information

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Program Code

BBUS

Academic Year

2023

Program Faculty

Faculty of Arts, Business, Law and Economics

Special Notes

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These Program Rules should be read in conjunction with the University's policies (http://www.adelaide.edu.au/policies).

Overview

The Bachelor of Business is designed to provide students with a specialisation in Digital Marketing and Communication, International Business, or Management. Students have the opportunity to undertake an internship or work on an industry project, and take part in cultural experiences by participating in an overseas study tour.

The Bachelor of Business aims to provide students with:

professional business skills, knowledge and analytical tools necessary to be the creators, transformers and leaders of sustainable and innovative enterprises;
broad and coherent knowledge of contemporary business issues and skills, in a multi-disciplinary context;
opportunities to engage in work integrated learning;
the capability to demonstrate and apply their understanding of the principles, skills and knowledge of business-related disciplines.

The Bachelor of Business in an AQF Level 7 program with a standard full-time duration of 3 years.

Conditions

Condition of enrolment
Interruption of program: Students must apply for permission from the Faculty before taking a Leave of Absence. Any extension of the leave without approval will result in the loss of place in the program but an application may be made to be re-admitted to the program subject to the admission procedures in place at the time.

Academic Program Rules for Bachelor of Business

There shall be a Bachelor of Business.

Qualification Requirements

Academic Program:

To qualify for the degree of Bachelor of Business, the student must complete satisfactorily a program of study consisting of the following requirements with a combined total of not less than 72 units, comprising:

Level I courses not exceeding 30 units
Core courses to the value of 12 units
A major
Capstone course to the value of at least 3 units
Broadening Electives to the value of 9 units.

Majors may be chosen from:

Digital Marketing & Communication
International Business
Management
Digital Marketing & Communication and International Business
Digital Marketing & Communication and Management
International Business and Management

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Core

All of the following courses must be completed:

Subject / Catalogue	Course Title	Unit Value
ECON 1008	Data Analytics I	3
ENTREP 1000	Business Lifecycles	3
ENTREP 1002	Personal Professional Development	3
ENTREP 1011	Entrepreneurial Foundations and Mindset	3

Capstone

To satisfy the requirements for Capstone students must complete courses to the value of 3 units.

Capstone

Courses to the value of at least 3 units from the following:

Subject / Catalogue	Course Title	Unit Value
PROF 3500	Undergraduate Professions Internship	3
PROF 3501	Undergraduate Professions Internship OS	3
PROF 3505	Undergraduate Professions Virtual Internship	3
PROF 3510	Industry Project	3
ENTREP 3900	eChallenge	3
ENTREP 3901	Tech eChallenge	3
ENTREP 3902	Project Abroad UG	6

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Management

All of the following courses must be completed:

Subject / Catalogue	Course Title	Unit Value
COMMGMT 1001	Managing Organisations and People	3
COMMGMT 2500	Organisational Behaviour	3
COMMGMT 2511	Business Operations Management	3
COMMGMT 2512	Business Information Systems and Management	3
COMMGMT 3501	Strategic Management	3
COMMGMT 3502	Human Resource Management	3
COMMLAW 2503	Company and Business Law	3
MARKETNG 1001	Introduction to Marketing	3

and

Subject / Catalogue	Course Title	Unit Value
ACCTING 1002	Introductory Accounting	3

or

Subject / Catalogue	Course Title	Unit Value
ACCTING 1004	Accounting Foundations	3

and

Courses to the value of up to 6 units may be taken from the following:

Subject / Catalogue	Course Title	Unit Value
COMMGMT 3500	Managing Across Cultures	3
COMMGMT 3506	Managing Conflict and Change	3
COMMGMT 3508	Systems Thinking for a Complex World	3

International Business

All of the following courses must be completed:

Subject / Catalogue	Course Title	Unit Value
COMMGMT 1001	Managing Organisations and People	3
COMMGMT 3500	Managing Across Cultures	3
COMMGMT 3508	Systems Thinking for a Complex World	3
COMMLAW 2502	Legal Aspects of International Business	3
COMMLAW 2503	Company and Business Law	3
INTBUS 1000	International Business Environment	3
INTBUS 2001	International Business Operations	3
INTBUS 3002	Internationalisation of Small and Medium-sized Enterprises	3
MARKETNG 1001	Introduction to Marketing	3
INTBUS 3501	Corporate Responsibility for Global Business	3

and

Subject / Catalogue	Course Title	Unit Value
ACCTING 1002	Introductory Accounting	3

or

Subject / Catalogue	Course Title	Unit Value
ACCTING 1004	Accounting Foundations	3

and

Courses to the value of at least 3 units from the following:

Subject / Catalogue	Course Title	Unit Value
ASIA 1103	Asia and the World	3
DEVT 1001	Introduction to International Development	3
ECON 1002	Australia in the Global Economy I	3
ECON 1009	International Financial Institutions and Markets I	3
MARKETNG 3501	Marketing to the World	3
POLIS 1102	Introduction to Global Politics	3

Digital Marketing and Communication

All of the following courses must be completed:

Subject / Catalogue	Course Title	Unit Value
COMMLAW 2503	Company and Business Law	3
MARKETNG 1001	Introduction to Marketing	3
MARKETNG 2001	Digital Media in Business	3
MARKETNG 2501	Consumer Behaviour	3
MARKETNG 2506	Building & Managing Brands	3
MARKETNG 3005	Marketing Communications in a Digital World	3
MARKETNG 3007	Content Creation and Management	3
MARKETNG 3008	Data Driven Customer Engagement	3
MDIA 3341	Advanced Digital Promotion	3

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Digital Marketing and Communication and International Business

All of the following courses must be completed:

Subject / Catalogue	Course Title	Unit Value
INTBUS 1000	International Business Environment	3
INTBUS 2001	International Business Operations	3
INTBUS 3002	Internationalisation of Small and Medium-sized Enterprises	3
COMMGMT 1001	Managing Organisations and People	3
COMMGMT 3500	Managing Across Cultures	3
COMMGMT 3508	Systems Thinking for a Complex World	3
COMMLAW 2502	Legal Aspects of International Business	3
COMMLAW 2503	Company and Business Law	3
MARKETNG 1001	Introduction to Marketing	3
MARKETNG 2001	Digital Media in Business	3
MARKETNG 2501	Consumer Behaviour	3
MARKETNG 2506	Building & Managing Brands	3
MARKETNG 3005	Marketing Communications in a Digital World	3
MARKETNG 3007	Content Creation and Management	3
MARKETNG 3008	Data Driven Customer Engagement	3
MDIA 3341	Advanced Digital Promotion	3
INTBUS 3501	Corporate Responsibility for Global Business	3

and

Subject / Catalogue	Course Title	Unit Value
ACCTING 1002	Introductory Accounting	3

or

Subject / Catalogue	Course Title	Unit Value
ACCTING 1004	Accounting Foundations	3

and

Courses to the value of at least 3 units from the following:

Subject / Catalogue	Course Title	Unit Value
ASIA 1103	Asia and the World	3
DEVT 1001	Introduction to International Development	3
ECON 1002	Australia in the Global Economy I	3
ECON 1009	International Financial Institutions and Markets I	3
ECON 3506	International Trade III	3
MARKETNG 3501	Marketing to the World	3
POLIS 1102	Introduction to Global Politics	3

Digital Marketing and Communication and Management

To satisfy the requirements for Digital Marketing and Communication and Management students must complete courses to the value of 54 units.

Subject / Catalogue	Course Title	Unit Value
COMMGMT 1001	Managing Organisations and People	3
COMMGMT 2500	Organisational Behaviour	3
COMMGMT 2511	Business Operations Management	3
COMMGMT 2512	Business Information Systems and Management	3
COMMGMT 3501	Strategic Management	3
COMMGMT 3502	Human Resource Management	3
COMMLAW 2503	Company and Business Law	3
MARKETNG 1001	Introduction to Marketing	3
MARKETNG 2501	Consumer Behaviour	3
MARKETNG 2506	Building & Managing Brands	3
MARKETNG 2001	Digital Media in Business	3
MARKETNG 3005	Marketing Communications in a Digital World	3
MARKETNG 3007	Content Creation and Management	3
MARKETNG 3008	Data Driven Customer Engagement	3
MDIA 3341	Advanced Digital Promotion	3

and

Subject / Catalogue	Course Title	Unit Value
ACCTING 1002	Introductory Accounting	3

or

Subject / Catalogue	Course Title	Unit Value
ACCTING 1004	Accounting Foundations	3

and

Courses to the value of 6 units from the following:

Subject / Catalogue	Course Title	Unit Value
COMMGMT 3500	Managing Across Cultures	3
COMMGMT 3506	Managing Conflict and Change	3
COMMGMT 3508	Systems Thinking for a Complex World	3

International Business and Management

All of the following courses must be completed:

Subject / Catalogue	Course Title	Unit Value
COMMGMT 1001	Managing Organisations and People	3
COMMGMT 2500	Organisational Behaviour	3
COMMGMT 2511	Business Operations Management	3
COMMGMT 2512	Business Information Systems and Management	3
COMMGMT 3500	Managing Across Cultures	3
COMMGMT 3501	Strategic Management	3
COMMGMT 3502	Human Resource Management	3
COMMGMT 3506	Managing Conflict and Change	3
COMMGMT 3508	Systems Thinking for a Complex World	3
COMMLAW 2502	Legal Aspects of International Business	3
COMMLAW 2503	Company and Business Law	3
INTBUS 1000	International Business Environment	3
INTBUS 2001	International Business Operations	3
INTBUS 3002	Internationalisation of Small and Medium-sized Enterprises	3
MARKETNG 1001	Introduction to Marketing	3
INTBUS 3501	Corporate Responsibility for Global Business	3

and

Subject / Catalogue	Course Title	Unit Value
ACCTING 1002	Introductory Accounting	3

or

Subject / Catalogue	Course Title	Unit Value
ACCTING 1004	Accounting Foundations	3

and

Courses to the value of 3 units from the following:

Subject / Catalogue	Course Title	Unit Value
ASIA 1103	Asia and the World	3
DEVT 1001	Introduction to International Development	3
ECON 1002	Australia in the Global Economy I	3
ECON 1009	International Financial Institutions and Markets I	3
ECON 3506	International Trade III	3
MARKETNG 3501	Marketing to the World	3
POLIS 1102	Introduction to Global Politics	3

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Electives

Students may include electives from any Undergraduate courses offered by the University that are available to the students. All students must include 9 units of Broadening Electives except for students completing a double major in Digital Marketing & Communications and International Business, Digital Marketing & Communications and Management, or International Business and Management.

Published on: 30 November, 2022 | 10:16:49