Bachelor of Media | Adelaide University Calendar

Detailed Program Information

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Program Code

BMEDI

Academic Year

2023

Program Faculty

Faculty of Arts, Business, Law and Economics

Special Notes

Please note that the Popular Music Major and Sonic Arts Major will no longer be offered to commencing students from Semester 2, 2023.

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These Program Rules should be read in conjunction with the University's policies (http://www.adelaide.edu.au/policies).

Overview

This program provides students with a thorough understanding of contemporary media and how this complex industry is rapidly evolving under the influence of changing technologies and the different needs of societies around the world. Students may develop distinctive pathways through the program that allow them to develop knowledge and skills in relation to different facets of the practical and theoretical understanding of media. Students who complete this program may go on to careers in a wide range of organisations in the media industry or with employers who seek the specialist media experience of graduates.

The Bachelor of Media is an AQF Level 7 qualification with a standard full-time duration of 3 years.

Conditions

Condition of enrolment
Interruption of program: Students must apply for permission from the Executive Dean or delegate before taking a Leave of Absence. Any extension of the leave without approval will result in the loss of place in the program but an application may be made to be re-admitted to the program subject to the admission procedures in place at the time.

Academic Program Rules for Bachelor of Media

There shall be a Bachelor of Media.

Qualification Requirements

Academic Program:

To qualify for the degree of Bachelor of Media, the student must complete satisfactorily a program of study consisting of the following requirements with a combined total of not less than 72 units, comprising:

Core courses to the value of 30 units, including a course chosen from the Core Competency List to the value of 3 units.
Media Closed electives to the value of 9 units, including a maximum of 3 units at Level I
Media Closed electives are to be chosen from outside the major area of study
If studying a Bachelor of Media with no major, Open electives to the value of 33 units must be chosen; OR
If studying a Major to the value of 27 units, Open electives to the value of 6 units must be chosen; OR
If studying a Major to the value of 24 units, Open electives to the value of 9 units must be chosen

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Media Core Courses

To satisfy the requirements for Media Core Courses students must complete courses to the value of 27 units.

Level I

Courses to the value of 3 units from the following:

Subject / Catalogue	Course Title	Unit Value
MDIA 1002	Key Concepts in Media	3
MDIA 1014OL	Key Concepts in Media Studies Online	3

and

All of the following courses must be completed:

Subject / Catalogue	Course Title	Unit Value
MDIA 1007	Digital Platforms	3
MDIA 1020	Media Professions and Identities	3

Level II

All of the following courses must be completed:

Subject / Catalogue	Course Title	Unit Value
MDIA 2302	Researching Media	3
MDIA 2306	Approaches to Media	3
MDIA 2336	Stories on Screen	3

Level III

All of the following courses must be completed:

Subject / Catalogue	Course Title	Unit Value
MDIA 3203	Media Policy and Media Law III	3
MDIA 3207	Media Industry Transitions	6

Core Competency Courses

To satisfy the requirements for Core Competency Courses students must complete courses to the value of 3 units.

Please note:
Students cannot cross-count the ARTS Core Competency course with any other program requirements, including program core courses, majors, minors, or elective lists. Ensure you read the Course Planner carefully to check your eligibility to enrol. If you need advice, seek assistance from the Faculty of Arts, Business, Law and Economics.

Core Competency Courses

Courses to the value of 3 units from the following:

Category A: Science, Technology, Engineering & Maths

Subject / Catalogue	Course Title	Unit Value
ACCTING 1002	Introductory Accounting	3
CEME 1003	Resources and Energy in a Circular Economy	3
COMP SCI 1015	Introduction to Applied Programming	3
DESST 1504	Representation I	3
DESST 1508	Environment I	3
ECON 1012	Principles of Economics I	3
MATHS 1005	Critical Evaluation in Data Science	3
MATHS 1006	Data Taming & Prediction	3
MDIA 1007	Digital Platforms	3
MDIA 1017	3D Imaging	3
PHYSICS 1002	Astronomy I	3
PHYSICS 1008	Physical Aspects of Nature I	3
PUB HLTH 1001	Health and Illness in Populations	3
SCIENCE 1500	Introductory Data Science - Becoming Smart About Data	3
TECH 1003	Engineering Technology and Digital Design	3
TECH 1004	Artificial Intelligence Technologies	3
TECH 1005	Cyber Security	3

or

Courses to the value of 3 units from the following:

Category B: Languages and Literacies

Subject / Catalogue	Course Title	Unit Value
ABORIG 1001	Indigenous People, Country & Protocols	3
CHIN 1001	Chinese IA	3
CULTST 1001	Approaches to Culture	3
EDUC 1016OL	Academic English I	3
EDUC 1017OL	Introduction to Online Educational Media	3
ENGL 1112	Writing and Composition	3
FREN 1002	Beginners French A	3
GEOG 1150	Indigenous Peoples and the Environment	3
GERM 1002	Beginners German A	3
INDO 1201	Introductory Indonesian Part 1	3
JAPN 1001	Japanese IA	3
LING 1053	Australian Indigenous Languages (Kaurna focus) I	3
LING 1101	The Wonder of Language: an intro to Linguistics	3
LING 1102	Introduction to Language in Culture and Society	3
MGRE 1201	Introductory Modern Greek Part 1	3
MUSGEN 1004	Musics of the World I	3
SPAN 1003	Beginners Spanish A	3
SPAN 1003OL	Beginners Spanish A	3

or

Courses to the value of 3 units from the following:

Category C: Work Integrated Learning

Subject / Catalogue	Course Title	Unit Value
ARTSEXP 1001	Crafting Careers	3

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Educational Media Major

To satisfy the requirements for Educational Media Major students must complete courses to the value of 24 units.

Level I

Courses to the value of 3 units from the following:

Subject / Catalogue	Course Title	Unit Value
EDUC 1001	Schools and Society	3
EDUC 1001OL	Schools and Society	3

and

Courses to the value of 3 units from the following:

Subject / Catalogue	Course Title	Unit Value
EDUC 1017OL	Introduction to Online Educational Media	3
MDIA 1017	3D Imaging	3
MDIA 1018	Design Fundamentals	3

Level II

All of the following courses must be completed:

Subject / Catalogue	Course Title	Unit Value
EDUC 2001	Issues in Contemporary Education	3

and

Courses to the value of 3 units from the following:

Subject / Catalogue	Course Title	Unit Value
MDIA 2220	Motion Principles	3
MDIA 2222	Graphic Design	3
MDIA 2223	Virtual Reality Design and Development	3
MDIA 2228	Narrative and Games	3

Level III

All of the following courses must be completed:

Subject / Catalogue	Course Title	Unit Value
EDUC 3007	Pedagogical Engagement for Learning	3
EDUC 3008OL	Online Learning	3
MDIA 3342	Educational Media Internship	6

Immersive Media Major

To satisfy the requirements for Immersive Media Major students must complete courses to the value of 24 units.

Level I

All of the following courses must be completed:

Subject / Catalogue	Course Title	Unit Value
MDIA 1017	3D Imaging	3
MDIA 1018	Design Fundamentals	3

Level II

All of the following courses must be completed:

Subject / Catalogue	Course Title	Unit Value
MDIA 2220	Motion Principles	3
MDIA 2223	Virtual Reality Design and Development	3
MDIA 2224	Virtual Reality Design and Development II	3

Level III

All of the following courses must be completed:

Subject / Catalogue	Course Title	Unit Value
MDIA 3337	Immersive Media Production Project	6

and

Courses to the value of 3 units from the following:

Subject / Catalogue	Course Title	Unit Value
ENTREP 3000	Innovation and Creativity	3
FILM 3006	Asian Film Studies	3
MDIA 3306	User Experience Design	3
MDIA 3336	Photography	3

Journalism Major

To satisfy the requirements for Journalism Major students must complete courses to the value of 24 units.

Level I

All of the following courses must be completed:

Subject / Catalogue	Course Title	Unit Value
MDIA 1021	Foundations of News	3

Level II

All of the following courses must be completed:

Subject / Catalogue	Course Title	Unit Value
MDIA 2334	Writing the News	3
MDIA 2338	Social Issues in Journalism	3

and

Courses to the value of 3 units from the following:

Subject / Catalogue	Course Title	Unit Value
ANTH 2036	Anthropology of Violence and Crime	3
CRIM 2001	Advanced Criminological Theory	3
CRWR 2006	I Have a Dream: Political Writing	3
MDIA 2227	Media Relations	3
POLIS 2122	Global Environmental Politics	3
POLIS 2124	Global Justice and International Order	3
POLIS 2131	South Asia: Conflict, Politics and Economic Change	3
SOCI 2013	Public Scandals and Moral Panics II	3
SOCI 2013OL	Public Scandals and Moral Panics II	3
SOCI 2014	Life on Screen: Social Issues Through Film	3
SOCI 2014OL	Life on Screen: Social Issues Through Film	3
ANTH 2008	Identity and Discrimination	3
CRWR 2003	Travel Writing	3
CRWR 2013	The Writer's Voice: Intersections in Writing	3
ENTREP 2014	Exploring Innovation	3
POLIS 2013	Terrorism and Global Politics	3
POLIS 2133	Security, Justice and Rights	3
POLIS 2138	Policy and Practice in Australian Politics	3

Level III

All of the following courses must be completed:

Subject / Catalogue	Course Title	Unit Value
MDIA 3333	Long-form Journalism	3
MDIA 3343	Journalism Capstone	6

and

Courses to the value of 3 units from the following:

Subject / Catalogue	Course Title	Unit Value
ARTSEXP 3003	Workplace Experience III	3
MDIA 3336	Photography	3
MDIA 3341	Advanced Digital Promotion	3

Marketing Major

To satisfy the requirements for Marketing Major students must complete courses to the value of 24 units.

Level I

All of the following courses must be completed:

Subject / Catalogue	Course Title	Unit Value
MARKETNG 1001	Introduction to Marketing	3

Level II

All of the following courses must be completed:

Subject / Catalogue	Course Title	Unit Value
MARKETNG 2010	Marketing Strategy	3
MARKETNG 2501	Consumer Behaviour	3
MARKETNG 2506	Building & Managing Brands	3

Level III

All of the following courses must be completed:

Capstone

Subject / Catalogue	Course Title	Unit Value
MARKETNG 3004	Marketing Planning Project	3

and

Courses to the value of 9 units from the following:

Subject / Catalogue	Course Title	Unit Value
MARKETNG 3005	Marketing Communications in a Digital World	3
MARKETNG 3008	Data Driven Customer Engagement	3
MARKETNG 3501	Marketing to the World	3
MARKETNG 3504	Service Design and Marketing	3
MARKETNG 3510	Contemporary Issues in Marketing	3

Popular Music Major

To satisfy the requirements for Popular Music Major students must complete courses to the value of 24 units.

Level I

Note: Students must successfully pass an audition for MUSPOP 1201 Song Writing and Performance 1A prior to enrolment.

All of the following courses must be completed:

Subject / Catalogue	Course Title	Unit Value
MUSONIC 1000	Music Technology Foundations	3
MUSONIC 1210	Sound Engineering	3
MUSPOP 1201	Song Writing & Performance 1A	3
MUSPOP 1202	Song Writing & Performance 1B	3

Level II

All of the following courses must be completed:

Subject / Catalogue	Course Title	Unit Value
MUSPOP 2201	Song Writing & Performance 2A	3
MUSPOP 2202	Song Writing & Performance 2B	3

Level III

All of the following courses must be completed:

Subject / Catalogue	Course Title	Unit Value
MUSONIC 3030	Music 2.0	3
MUSPOP 3201	Song Writing & Performance 3	3

Social Media and Digital Promotion Major

To satisfy the requirements for Social Media and Digital Promotion Major students must complete courses to the value of 27 units.

Level I

All of the following courses must be completed:

Subject / Catalogue	Course Title	Unit Value
MARKETNG 1001	Introduction to Marketing	3
MDIA 1015	Screen and Sound Industries	3
MDIA 1019	Image and Brand	3

Level II

All of the following courses must be completed:

Subject / Catalogue	Course Title	Unit Value
MARKETNG 2506	Building & Managing Brands	3
MDIA 2227	Media Relations	3

Level III

All of the following courses must be completed:

Subject / Catalogue	Course Title	Unit Value
MARKETNG 3005	Marketing Communications in a Digital World	3
MDIA 3338	Social Media & Digital Promotion: Project	6
MDIA 3341	Advanced Digital Promotion	3

Sonic Arts Major

To satisfy the requirements for Sonic Arts Major students must complete courses to the value of 24 units.

Level I

All of the following courses must be completed:

Subject / Catalogue	Course Title	Unit Value
MUSONIC 1000	Music Technology Foundations	3
MUSONIC 1010	Sound & Media	3
MUSONIC 1210	Sound Engineering	3
MUSONIC 1220	Sonic Arts	3

Level II

Courses to the value of 6 units from the following:

Subject / Catalogue	Course Title	Unit Value
MUSONIC 2310	Computer Music Composition 2	3
MUSONIC 2820	Sound Design for Film II	3
MUSONIC 2905	Circuit Bending and Hardware Hacking	3

Level III

All of the following courses must be completed:

Subject / Catalogue	Course Title	Unit Value
MUSONIC 3001	Advanced Sound Engineering 3	3
MUSONIC 3720	Sound Design for Games III	3

Story Production Major

To satisfy the requirements for Story Production Major students must complete courses to the value of 27 units.

Level I

All of the following courses must be completed:

Subject / Catalogue	Course Title	Unit Value
MDIA 1015	Screen and Sound Industries	3
MDIA 1017	3D Imaging	3
MDIA 1018	Design Fundamentals	3

Level II

All of the following courses must be completed:

Subject / Catalogue	Course Title	Unit Value
MDIA 2220	Motion Principles	3
MDIA 2228	Narrative and Games	3

and

Courses to the value of 3 units from the following:

Subject / Catalogue	Course Title	Unit Value
CRWR 2017	Screenwriting	3
FILM 2006	Making Movies: Introduction to Digital Filmmaking	3
MUSONIC 2820	Sound Design for Film II	3

Level III

All of the following courses must be completed:

Subject / Catalogue	Course Title	Unit Value
FILM 3006	Asian Film Studies	3
MDIA 3339	Story Production Project	6

Visual Design Major

To satisfy the requirements for Visual Design Major students must complete courses to the value of 27 units.

Level I

All of the following courses must be completed:

Subject / Catalogue	Course Title	Unit Value
MDIA 1017	3D Imaging	3
MDIA 1018	Design Fundamentals	3
MDIA 1019	Image and Brand	3

Level II

All of the following courses must be completed:

Subject / Catalogue	Course Title	Unit Value
MDIA 2220	Motion Principles	3
MDIA 2222	Graphic Design	3
MDIA 2229	Graphic Design Digital Studio	3

Level III

All of the following courses must be completed:

Capstone

Subject / Catalogue	Course Title	Unit Value
MDIA 3340	Visual Design Production Project	6

and

Courses to the value of 3 units from the following:

Subject / Catalogue	Course Title	Unit Value
ANTH 3034	Visual and Media Anthropology	3
FILM 3006	Asian Film Studies	3
MDIA 3306	User Experience Design	3
MDIA 3336	Photography	3

Digital Humanities Major

To satisfy the requirements for Digital Humanities Major students must complete courses to the value of 24 units.

A minimum of 3 units and a maximum of 6 units must be completed at Level I, a minimum of 3 units of Level II and at least 12 units at Level III, including 6 units of the designated capstone course. Students must complete at least 3 units in the major of Level I before undertaking courses at Level II, 3 units at Level II before undertaking courses at Level III, and 15 units in the major before undertaking the capstone.

Level I

Courses to the value of up to 6 units may be taken from the following:

Subject / Catalogue	Course Title	Unit Value
COMP SCI 1015	Introduction to Applied Programming	3
COMP SCI 1102	Object Oriented Programming	3
COMP SCI 1104	Grand Challenges in Computer Science	3
EDUC 1017OL	Introduction to Online Educational Media	3
MDIA 1007	Digital Platforms	3
MDIA 1016	Superheroes: Cinema and Comics	3
MDIA 1017	3D Imaging	3
MDIA 1018	Design Fundamentals	3
MDIA 1022	Introduction to Virtual Reality Design	3

Level II

Courses to the value of up to 9 units may be taken from the following:

Subject / Catalogue	Course Title	Unit Value
ARTS 2003	Science as a Social Enterprise	3
COMP SCI 2203	Problem Solving & Software Development	3
CRIM 2001	Advanced Criminological Theory	3
GEOG 2129	Introductory Geographic Information Systems (GIS)	3
HIST 2084	Europe in the Making 1890-1933: Culture & Politics	3
HIST 2089	History of Science, Technology and Medicine	3
MDIA 2223	Virtual Reality Design and Development	3
MDIA 2224	Virtual Reality Design and Development II	3
MDIA 2228	Narrative and Games	3
MDIA 2336	Stories on Screen	3
PHIL 2030	Cognitive Science: Minds, Brains & Computers	3
PHIL 2050	Philosophy of Science	3

Level III

All of the following courses must be completed:

Capstone

Subject / Catalogue	Course Title	Unit Value
HIST 3059	Digital Worlds: Past, Present and Future	6

and

Courses to the value of at least 6 units from the following:

Subject / Catalogue	Course Title	Unit Value
ANTH 3034	Visual and Media Anthropology	3
ARTS 3011	Humans and Technology: From Stone Tools to Cyborgs	3
ENTREP 3900	eChallenge	3
FILM 3006	Asian Film Studies	3
GEOG 3027	Advanced Geographic Information Systems (GIS)	3
MDIA 3306	User Experience Design	3
MDIA 3331	Popular Media: Text, Audience, Industry	3
SCIENCE 3200	Communicating Science III	3

Film Studies Major

To satisfy the requirements for Film Studies Major students must complete courses to the value of 24 units.

6 units must be completed at Level I, 6 units at Level II and 12 units at Level III, including 6 units of the designated capstone course. Students must complete at least 3 units in the major of Level I before undertaking courses at Level II, 3 units at Level II before undertaking courses at Level III, and 15 units in the major before undertaking the capstone.

Level I

Courses to the value of 6 units from the following:

Subject / Catalogue	Course Title	Unit Value
FILM 1001	French Cinema: History, Genre and Style	3
FILM 1005	Introduction to Film Studies	3
FILM 1006	Hollywood Film	3
MDIA 1016	Superheroes: Cinema and Comics	3

Level II

All of the following courses must be completed:

Subject / Catalogue	Course Title	Unit Value
FILM 2007	Contemporary Approaches to Cinema	3

and

Courses to the value of 3 units from the following:

Subject / Catalogue	Course Title	Unit Value
CRWR 2016	Narrative: Where the Story Starts	3
CRWR 2017	Screenwriting	3
ENGL 2217	At the Limit: From Settlement to Star Wars	3
FILM 2001	Persuasion and Propaganda: Documentary Cinema	3
FILM 2002	Stanley Kubrick: director, adapter, producer	3
FILM 2003	Europe on Screen: Nation, History and Ideology	3
FILM 2004	Stargazing: Film Stardom, Acting and Performance	3
FILM 2006	Making Movies: Introduction to Digital Filmmaking	3
SOCI 2014	Life on Screen: Social Issues Through Film	3
SOCI 2014OL	Life on Screen: Social Issues Through Film	3

Level III

All of the following courses must be completed:

Capstone

Subject / Catalogue	Course Title	Unit Value
FILM 3004	Screening the World: Global Film Aesthetics	6

and

Courses to the value of 6 units from the following:

Subject / Catalogue	Course Title	Unit Value
ENGL 3048	Australian Classics: Literature and Film	3
FILM 3002	Curation & Cinephilia: The Adelaide Film Festival	3
FILM 3005	Adaptation	3
FILM 3006	Asian Film Studies	3
HIST 3035	Reel History: World War II in Film	3
MDIA 3331	Popular Media: Text, Audience, Industry	3

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Media Closed Elective Courses

To satisfy the requirements for Media Closed Electives students must complete courses to the value of up to 9 units.

Level I

Courses to the value of up to 3 units may be taken from the following:

Subject / Catalogue	Course Title	Unit Value
MDIA 1015	Screen and Sound Industries	3
MDIA 1016	Superheroes: Cinema and Comics	3
MDIA 1017	3D Imaging	3
MDIA 1018	Design Fundamentals	3
MDIA 1019	Image and Brand	3
MDIA 1021	Foundations of News	3
MDIA 1022	Introduction to Virtual Reality Design	3

Level II

Courses to the value of up to 6 units may be taken from the following:

Subject / Catalogue	Course Title	Unit Value
MDIA 2220	Motion Principles	3
MDIA 2222	Graphic Design	3
MDIA 2223	Virtual Reality Design and Development	3
MDIA 2224	Virtual Reality Design and Development II	3
MDIA 2227	Media Relations	3
MDIA 2228	Narrative and Games	3
MDIA 2229	Graphic Design Digital Studio	3
MDIA 2334	Writing the News	3
MDIA 2335EX	Japanese Media Industries and Cultures	3
MDIA 2338	Social Issues in Journalism	3

Level III

Courses to the value of up to 6 units may be taken from the following:

Subject / Catalogue	Course Title	Unit Value
ANTH 3034	Visual and Media Anthropology	3
ARTS 3011	Humans and Technology: From Stone Tools to Cyborgs	3
ARTSEXP 3003	Workplace Experience III	3
ARTSEXP 3006	Workplace Experience III Extended	6
CRIM 3006	Cybercrime and Cyber-Deviance	3
FILM 3006	Asian Film Studies	3
MDIA 3306	User Experience Design	3
MDIA 3331	Popular Media: Text, Audience, Industry	3
MDIA 3333	Long-form Journalism	3
MDIA 3336	Photography	3
MDIA 3341	Advanced Digital Promotion	3
PROF 3500	Undergraduate Professions Internship	3

Open Electives

To satisfy the requirements for Open Electives students must complete courses to the value of 6 units.

Courses to the value of at least 6 units from the Faculty of Arts, not otherwise included, or other courses offered by the University that are available to the student.

Refer to Qualification Requirements for number of units required.

Published on: 30 November, 2022 | 10:10:11